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WWD : Were you given any specific directives or guidance from management

In his book Propaganda, written in 1928, Edward Bernays, the founding father of todays PR industry, argued that democracy depended on the successful control of public opinion: The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element of democratic society

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However, smokers only absorb a fraction of this nicotine content, known as nicotine yield, which ranges from 0.6 to 2 milligrams per cigarette